Here is my first ride on the Brammo Empulse, last Saturday at Bartel’s. It may seem strange to sell electric motorcycles at a Harley dealership, but the Bartel family all showed a real interest in selling Brammos. However, their regular customers were not the least bit interested in these quiet, sporty bikes. Thus, this would seem to be a diversification strategy. At the end of the video I get in front of the camera to tell you my first impressions of the Empulse.